“Your White Smoke Moment” – A Speaking Tip from the Papal Conclave

Right now, the world is watching the Vatican, waiting for that puff of white smoke that signals: we have a new pope. It’s a centuries-old tradition, and yet it still grabs headlines. Why? Because it’s simple, symbolic, and powerful.

That’s actually a brilliant lesson for public speaking.

The Church doesn’t send out a press release. There’s no long-winded announcement. Just one clear message, delivered in a way no one can miss. It’s a reminder that when you speak, you don’t need to say a lot to make a big impact.

Think about your version of that white smoke. Is it a strong opening story? A line that makes people pause? A message they’ll remember the next day—and the next?

The conclave is all about anticipation. That moment of silence before the smoke appears? It keeps people leaning in. As a speaker, don’t rush to fill every second. Use pause. Build curiosity. Let your key point land.

Because sometimes, the simplest signals speak the loudest.